In this 17-minute podcast, LinkedIn maven Chuck Hester shares advice for making the most of LinkedIn as a business network.
You can download the MP3 file for this podcast directly by clicking here, or you can subscribe through iTunes. Or you can listen via the Blubrry player on the right side of this page.
Here are the show notes:
00:01 Intro and welcome
00:57 About Chuck Hester
02:35 Chuck’s advice for getting more value out of LinkedIn; using Groups and Answers
03:25 Conversations in Groups; setting up a listening post
04:38 Biggest mistake? Lack of personalized invitations
06:30 Books by Chuck: LinkedIn to Pay it Forward and Social Media for the Rest of Us; visit Chuck’s Web site for more info
08:05 Feature that many of us don’t take advantage of: Answers
10:20 Donna wants to know: Can you answer too many questions?
11:30 Advice for using LinkedIn to your advantage
13:05 Podcast Listener Preference Survey with Adele McAlear
13:54 Comment on Trafcom News Podcast 95 on internal podcasting from Francis Wooby
16:26 Where to send comments: email to Donna AT Trafcom DOT com or post a message to the Trafcom News Podcast blog.
Look for the Trafcom News Podcast on Blubrry.com.
Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network.




I've placed LinkedIn last as far as social media goes. After your podcast, I think it's time to give LinkedIn another try.
Posted by: Will Norman | July 14, 2010 at 03:44 PM
Great podcast Donna. I visited Marketing Roadmaps blog and plan to read more of Susan's blogs. I am looking forward to your 3-part Jump Start workshop.
Thanks for all the Social Media info you always provide, keeping us up to date with latest in technology.
Posted by: Logo Design | August 10, 2011 at 04:13 AM
Thanks for the podcast and for the tips given. I adore this blog just because I always find the most acute and helpful info in here.
Posted by: Jennifer R. Riojas | September 10, 2012 at 09:13 AM