Trafcom News Podcast 82: Five tips for podcasting success

We may measure the success of our podcasts in different ways - audience numbers, influence, even sales - but certain tactics will help to ensure a healthy show: picking a niche, getting the right gear, being consistent, preparing, and having fun. In this 17-minute show, with a little help from some of my friends at Podcamp Toronto, I discuss these five tips.

Please listen and let me know what you think! You can download the show right here or subscribe through iTunes. You can also listen on the Trafcom News Podcast blog by clicking on the player on the right part of the screen.

Here are the show notes:

Comment line: 212-624-0209

00:01 Intro and welcome
00:55 How this show came about: inspiration from Podcamp Toronto; about Podcamp Toronto and the wiki where you can find lots of social media and podcasting goodness
02:20 Shoutouts  and thanks to Podcamp Toronto organizers:
Connie Crosby, Dave Fleet, Eden Spodek, Jay Moonah, Rob Lee, Sean McGaughey, Tommy Vallier
03:10 How do you define podcasting success?
04:45 Tip #1: Pick a niche; examples of Inside PR and For Immediate Release: The Hobson and Holtz Report
05:50 Tip #2: Get the gear; advice from Victoria Fenner about external mics
07:34 Martin Waxman and Dave Jones of Inside PR on proper gear, planning, consistency
09:04 Tip #3: Be consistent; example of Shel Holtz and Neville Hobson and their consistency of publishing FIR on Mondays and Thursdays
12:29 Tip #4: Prepare; advice from Connie Crosby of Community Divas
13:54 Tip #5: Have fun while enhancing your brand; wisdom from Bob Goyetche of CanadaPodcasts.ca
15:35 Recap of five tips
15:55 Where to send comments: email to Donna AT Trafcom DOT com, call the comment line at 212-624-0209 or post a message to the Trafcom News Podcast blog
Look for the Trafcom News Podcast on Blubrry.com.
Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network

Comments

[Tom Keefe]

Hi Donna,
I listened to this podcast and was gratified that it sparked an idea that I may pursue. I'm one of those people who have let the podcast grow stale (no new posts for some time now). When you mentioned the value that Shel Holtz and Neville Hobson found in committing to record two shows per week together (and almost always on the same days), it made me realize that I'm missing an opportunity to join forces with other communication pros who also would benefit from that kind of arrangement. I hope we see more people pairing up to encourage each other to podcast regularly.

[Ileane]

Hi Donna,
I realize this is an older episode but is there any way to download it in iTunes? Thanks for all the advice.
Btw - what hand held recorder do you like?

[Donna Papacosta]

Thanks for listening, Ileane. All episodes of Trafcom News are available on iTunes. Not sure how far back iTunes will let you browse. In any case, you can download this episode using the link above.