Trafcom News Podcast 77: Social media and new media in action

In this 15-minute podcast, you’ll hear a short report from the IABC International Conference in New York, as well as a great tip for PR people, and some news about upcoming events.

Please listen and let me know what you think! You can download the show right here or subscribe through iTunes. You can also listen on the Trafcom News blog by clicking on the player on the right part of the screen.

Here are the show notes:

Comment line: 212-624-0209

00:01 Intro and welcome
00:55 About the IABC International Conference
02:20 Opening keynote by Nicholas Negroponte about the One Laptop Per Child program
03:11 Steve Crescenzo's session on internal communicators using social media tools
03:45 Shel Holtz's presentation on social networks and business communicators 
04:14 Steve made a great point about limited-series blogs and podcasts, something I often recommend to clients
04:55 Angela Sinickas spoke about measuring the impact of social media tools; excellent presentation
06:10 If this man can blog, so can your CEO: The story of Bill Marriott online
07:50 Seth Godin’s closing keynote speech outlined the trends that are changing business forever
09:15 Help a Reporter Out: a great service from Peter Shankman
Upcoming events
10:54 New Media Expo in Las Vegas
11:30 ProductCamp Toronto
12:25 Webinar on how to use new media tools to make the most of your event  RSVP to donna AT trafcom.com
14:37 Where to send comments: email to Donna AT Trafcom DOT com, call the comment line at 212-624-0209 or post a message to the Trafcom News Podcast blog.
Look for the Trafcom News Podcast on Blubrry.com.
Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network.

Comments

[Sam Deeks]

Great show as usual - also very validating! Good point about businesses no longer having months to respond. For us, the speed & power of blogs really is the key but the challenge in this is getting businesses to see the possibilities.

Look forward to the next show! Oh, and niiice refreshed blog, too.