Trafcom News 73: How to give good audio
Have you been invited as a guest on a podcast or radio show? Listen to these tips for giving good audio so that you’ll be asked back. At the same time, you’ll be making the most of the investment of your own time.
Please tune in to this 14-minute podcast and let me know what you think! You can download the MP3 file right here or subscribe through iTunes. You can also listen on the Trafcom News blog by clicking on the player on the upper right part of the screen.
Here are the show notes:
Comment line: 212-624-0209
00:01 Intro and welcome
01:30 Prepare, but don’t expect precise questions in advance; jot down notes but don’t read them!
03:00 Keep facts and figures at your fingertips
03:40 Know your key messages
05:00 Use metaphors; tell a story
05:45 Slow down
06:05 Keep it short; don’t pontificate; think of sound bites
06:30 Example of Paull Young on FOX News talking about social media
07:00 The whole time you’re talking, think of your audience
07:25 Quick recap: prepare, jot down notes, have facts and figures ready, know your key messages, use metaphors, slow down, remember your audience
08:01 Comment from Joe Thornley of Thornley Fallis
10:48 Comment from Chris, Amateur Traveler
11:08 Comment from Steve Sergeant
11:33 Comment from Elisabeth (Podcastmama) at Podcastingnews
12:21 Comment from George Motoc
12:56 Comment from Podcastmatters
13:36 Where to send comments: email to Donna AT Trafcom DOT com, call the comment line at 212-624-0209 or post a message to the Trafcom News Podcast blog
Look for the Trafcom News Podcast on Blubrry.com. Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network

Just listened to "How to Give Good Audio" - very informative and enjoyable. Thanks.
Posted by: Joan Vinall-Cox | March 22, 2008 at 12:38 PM
Thanks for commenting, Joan. I'm glad you enjoyed it.
Posted by: Donna Papacosta | March 24, 2008 at 03:59 PM
Hi Donna, great show as usual!
I like that it's only 14-minute long. I squeezed the audition in my lunch break at the office!
I also like that - while discussing podcasting techniques - you meet your goal of talking about good communication in general. Podcasting is just another channel for good communication, right?
And I have to say your voice is perfect for the microphone.
I wish that your shows would be updated more often!
All the best from Toronto,
George Motoc
Posted by: George Motoc | April 01, 2008 at 10:07 PM