Trafcom News Podcast

Trafcom News 73: How to give good audio

Have you been invited as a guest on a podcast or radio show? Listen to these tips for giving good audio so that you’ll be asked back. At the same time, you’ll be making the most of the investment of your own time.

Please tune in to this 14-minute podcast and let me know what you think! You can download the MP3 file right here or  subscribe through iTunes. You can also listen on the Trafcom News blog by clicking on the player on the upper right part of the screen.

Here are the show notes:
Comment line: 212-624-0209

00:01 Intro and welcome
01:30 Prepare, but don’t expect precise questions in advance; jot down notes but don’t read them!
03:00 Keep facts and figures at your fingertips
03:40 Know your key messages
05:00 Use metaphors; tell a story
05:45 Slow down
06:05 Keep it short; don’t pontificate; think of sound bites
06:30 Example of Paull Young on FOX News talking about social media
07:00 The whole time you’re talking, think of your audience
07:25 Quick recap: prepare, jot down notes, have facts and figures ready, know your key messages, use metaphors, slow down, remember your audience
08:01 Comment from Joe Thornley of Thornley Fallis
10:48 Comment from Chris, Amateur Traveler
11:08 Comment from Steve Sergeant
11:33 Comment from Elisabeth (Podcastmama) at Podcastingnews
12:21 Comment from George Motoc
12:56 Comment from Podcastmatters 
13:36 Where to send comments: email to Donna AT Trafcom DOT com, call the comment line at 212-624-0209 or post a message to the Trafcom News Podcast blog

Look for the Trafcom News Podcast on Blubrry.com. Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network

Show# 72: Big Ideas, Small Budget

If you work for a charity or other nonprofit, you’ll be especially interested in today’s show, which is based on a conference call where a group of us talked about communications ideas for nonprofits. The discussion ranges from  finding skilled yet inexpensive voice talent, recruiting volunteers, communicating with donors and the public,  and the reluctance of some colleagues to adopt new technology.

To keep the discussion going, I’ve created a wiki to accompany this podcast. If you work in the nonprofit sector and you want to share ideas or resources, please contribute to the wiki (email me for the password). Of course if you were a participant in the conference call, I really hope you’ll add your thoughts to the wiki. A big thank-you to the participants:

Kevin Daoust
Christie Goodman
Tina Hansen -- tinah AT peak DOT org
Karen Majerly
Scott Sherrin -- scott.sherrin AT maar DOT org
Tom Russell
Corey Taratuta
Joan Vinall-Cox

Please listen and let me know what you think! You can  download the show right here or  subscribe through iTunes. You can also listen on the Trafcom News blog by clicking on the player on the upper right part of the screen.

Comment line: 212-624-0209

Other resources cited (see the wiki for more information)
Beth's Blog: How NonProfits Can Use Social Media 
Hobson & Holtz interview with Connie Reece
Christopher Penn blog post on nonprofit strategies for recession
Podcamp Toronto Media Archive for Wayne MacPhail’s presentation on the Alzheimer’s Society of Ontario
General info on social media on the Social Media Training Wiki

Look for the Trafcom News Podcast on Blubrry.com. Theme music is "Beneath Your Surface" by the Elisabeth Lohninger Quartet from the Podsafe Music Network.