Here is another installment of my almost-weekly roundup of communications-related links you may have missed. I’m deliberately omitting the huge stories: Superstorm Sandy and the U.S. election, since your newsfeed was likely filled with them. (That being said, it saddens me to see so many still suffering in the wake of the storm. Remember that the American Red Cross is accepting donations.)
Friday
fun
So you want a viral video, eh? Watch
this!
If you are reading this by email, click here to see the video.
Strategy
and storytelling
Why most social strategies fail: Wise
words from Charlene Li.
Truly, words matter in brand storytelling. This post expands on this topic.
IABC
Canada East conference
Here is my post about the IABC Canada
Business Communicators Summit in Ottawa last week. It includes a link to the
handout for my presentation on “Quick and painless multimedia.”
Tech
tips
Why Google+ Hangouts is a content manager’s
best friend: Good advice here.
7 secrets to becoming a SlideShare power user: If you’re not using SlideShare, why not?
Sound
bites
Storytelling in podcasting: A nice
perspective on how to create stories that listeners love and remember.
For more content like this, follow me on Twitter or GooglePlus.
Visit the Trafalgar Communications website for information about how we can help your organization to tell its story through traditional and new media.
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