Finally, a book about social marketing for business (not just consumer) marketers!
Listen to Eric Schwartzman, co-author (with Paul Gillin) of Social Marketing to the Business Customer, talk about how business-to-business companies can use social media to listen to the market, generate leads and build client relationships.
On the Trafcom News Podcast blog you can read the show notes and listen to the podcast interview. Please let me know what you think!




its good to hear from him. He's a respected man and very knowledgeable on the matter.SEO Marketing
Posted by: aiza@ SEO marketing | March 03, 2011 at 10:26 AM
Twitter is not effective way to connect with people but it is also an effective way to drive traffic to your website,It was the excellent way of increasing the business,Thanks a lots to shearing.
http://www.freetwittersecrets.com/
Posted by: Social Marketing Services | June 30, 2011 at 07:14 AM
A typical SEO undertaking is multi-staged and consists of link building which aims at linking the website to other meaningful websites hence opening them up to the traffic experienced by these websites.
Posted by: seo uk | September 05, 2011 at 01:31 AM
there are many methods to drive traffic. and rocking-ly yea twitter is one of them.. i can say yeah!! and most off all do you know that blog hopping, joining their conversation and share some ideas helps too?
Posted by: Patrick Walder | October 31, 2011 at 04:50 PM
Nice! Social media is no doubt beneficial to any company out there. Being able to connect with your target audience on a daily basis is probably one of the most important things a company can do to establish a positive reputation.
Posted by: Social Media Company | December 12, 2011 at 05:17 PM