Earlier this week, I was gratified to see a contingent of students from Lynn Gough’s class at Durham College at our IABC/Toronto PIC meeting. Apparently she had assigned them the task of going to an IABC meeting. Smart prof!
Around this time of year, advice for students abounds. This morning at the gym I caught the September 15 edition of Inside PR, in which Joe Thornley, Gini Dietrich and Martin Waxman shared some wisdom for students in PR and communications. (Yes, I’m a little behind in my podcast listening, but I refuse to delete episodes of my favourite shows.) Among this trio’s tips are:
- Build a professional profile online from day one.
- Blog on a regular basis; be active on Twitter and LinkedIn.
- Read, subscribe, read!
If you’re a student or newcomer to the communications world, I strongly suggest that you listen to this podcast in its entirety.




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